Unlocking Your Market Potential

Seminar - Latest developments in the Japanese Telecommunications Industry - Market Entry and Sales Strategies that ensure success for US companies.

Date: Wednesday June 16th 2004
New Location: Silicon Valley Bank, Santa Clara, CA
Time: 6:00 pm - 10:00 pm

Contact Kemarra for more information.

This presentation will describe the opportunities available in Japan for US telecom companies and reveal the secret to successful market entry, namely using local representation with active contacts in the major Japanese carriers and manufacturers and a thorough understanding of the business culture.
Our partner in Japan, PJ Parker & Co, based in Tokyo, provides the key to your success in this lucrative market. For US companies with equipment and solutions for the Japanese telecom market, this is a great opportunity to find out how this can work for you.


The Japanese telecommunications industry is the second largest in the world: half the size of the US industry and several times the size of the Chinese industry. It is also undergoing huge changes, leading to major opportunities for US-based companies.
Recent M&A activity has opened a number of new accounts to foreign vendors. Competition between the many companies in the NTT Group is also allowing non-Japanese vendors to make large sales where Japanese vendors have traditionally dominated.
Additionally technology shifts are occurring earlier in Japan than in the US. In the transition to VoIP networks, Japan is at least two years ahead of the US. In fact a number of US-based VoIP start-ups have relied on Japanese revenues for survival. Japan is also rolling out fiber to the home faster than any other country. And this year, a fourth 3G cellular network license should be awarded. All of these trends represent large opportunities for US-based companies.
Selling into the Japanese industry requires detailed knowledge, extensive contacts, a clear strategy, and a lot of tenacity. Some companies find Japan impenetrable; others find great success in this market.

Bio Dr. Philip Parker
With more than 14 years experience in the telecommunications and high tech industries, Philip Parker founded P. J. Parker & Co. in 2001. Under his leadership the company has grown and prospered, even in the recent telecommunications industry downturn. P.J. Parker & Co. currently represents many leading companies entering Japan, including Sylantro Systems, Chiaro Networks, Netrake, and Optibase.
Before founding the company, he established a number of high tech and telecommunication ventures in Japan, including the North Asia office of Project Oxygen, a global undersea fiber optic telecommunications cable company. Additionally, he was a co-founder and director of systemsGo, a leading IT systems integration firm based in Tokyo whose clients include many leading international businesses.
He also worked as a management consultant for Arthur D. Little and A. T. Kearney in almost all of the countries of East Asia helping clients finance telecommunication infrastructure projects, bid on mobile licenses, devise corporate strategy, and evaluate new technologies. His earlier career was with the telecommunications equipment company Alcatel. Dr. Parker holds a PhD in engineering from the Australian National University and has studied at the Osaka University of Foreign Studies and at the Kyoto University in Japan. He also speaks Japanese fluently. Website: www.pjparker.com

Event Details and registration

Hosted by SiliconFrench
Date: Wednesday June 16th 2004
Location: Silicon Valley Bank
5200 Patrick Henry Drive
Santa Clara, CA 95054
Time 6:00 pm - 10:00 pm

6:00 pm - 7:30 pm Registration and Networking
7:30 pm - 8:30 pm presentation and questions
8:30 pm - 10:00 pm Networking.

The cost for the event will be $20 for members, $30 for non-members
To register go to